Collection: WOMENS - SONO

SONOはStephanie ObergとSimon Homesが独自の美学と哲学を表現するという共通のビジョンのもと、倫理的および環境的問題に取り組みながらアイテムを製作する。

持続可能性の問題に直接的かつ総合的に取り組むことで、ファッションビジネスが持続可能な取り組みである模範を示していく。そこで製作されるすべてのアイテムは環境への配慮を重視しながらも実用的、倫理的、意識的な品質への妥協を一切許さない。

Is a collaborative project between Stephanie Oberg and Simon Homes.

With a shared vision to express their own aesthetic and philosophy; to offer the luxury of beautiful clothes whilst addressing ethical and environmental concerns.

Sono is an independent label that directly and holistically addresses the issue of sustainability. It is a model that leads by example, creating a line dealing with the key issues of garment manufacture and proving definitively that designer clothing can be entirely sustainable.

Every process has been considered from a practical, ethical and conscious viewpoint with limited environmental impact, and without compromise on quality.